Sky now lets you watch or record TV directly from Twitter

Twitter's cosy with many broadcasters that wish to connect with their audiences better, and in the UK, Sky's previously partnered with the social network for tweeting footy highlights in near real-time. Today, the two have teamed up again on Twitter embeds that allow Sky subscribers to watch or record content from within tweets by way of Twitter's mobile apps. Two buttons in these style of tweets, that will feature on several of Sky's accounts, send you either to the Sky Go app if you can't wait another second to indulge, or set your Sky box to record the TV show, film or sporting event via the Sky+ app. It's basically the same agreement Twitter has with Comcast in the States, as the microblogging platform moves to bridge the gap between the second screen and, well, screen.